Tracey Powers-Erkkilä is an American expatriate living in Helsinki. She is the founder of Nest Factory.
A while back, Tracey realized that the corporate world was not right for her. She wanted to do something unique. What inspired her was her love of handmade textiles. Tracey’s previous job led her around the world, where she got to connect with lots of amazing craft. She was interested in bringing some southern spice back home with her and mixing it together with the Nordic bohemian look.
What followed these aspirations was Nest Factory which emphasises cozy, beach life, vacation mode and sauna culture. We’ve created fun easy to wear loungie clothing to add a little hip comfort to one’s life. Fabrics are designed by Tracey who works with local artisans mixing traditional craft with a western touch. We hand-pick, source, and sell a limited selection of unique products made from vintage textiles, up cycled items as well as out collection of kaftans and kimonos. Our store, both on Bulevardi and online, features clothing, jewelry, rugs, and various other must-have accessories.
Rather than sell overwhelming quantities of items, Nest Factory focuses on a carefully selected timeless pieces. We firmly believe in quality verses quantity and a fair wage for labor. Most of our suppliers are female owned companies. We champion women empowerment through their abilities to achieve in the work place.